Home



2005 Program



Healthcare
Providers



Supporting
Sponsors



Supermarket
Partners



Sample
Recipes



Resources



For Retailers



For Press

 

 

It's all about the prevention of heart disease through partnerships.      


HeadsUp on Heart Disease Booklet

Do you have a high-risk waistline?

This is the key question we address in the 2005 HeadsUp on Heart Disease® booklet to be distributed by St. Mary Medical Center In Langhorne, Pennsylvania, Lourdes Health System in southern New Jersey and Saint Joseph’s Hospital in Atlanta, their participating physicians and our supermarket partners in southeastern Pennsylvania, southern New Jersey and Atlanta. The booklet will be distributed during February 2005, American Heart Month.

Content in the 2005 booklet focuses on obesity, an independent risk factor for heart disease. We tell readers how to find out if they have a “high risk waistline.” We also offer simple tips on how proper diet, combined with exercise, can help you manage body weight. For example, did you know that that it takes 9.5 miles of walking to “walk off” the 777 calories in a plain cheeseburger and one serving of French fries? According to the American College of Sports Medicine (ASCM) that’s the case for a 154-lb. person burning 246 calories an hour, while walking at 3mph. A heavier person will burn more calories walking the same distance at the same speed, but the point is: be aware of the calories you’re consuming. It takes only 3,500 calories to add up to one pound of body fat.

There are St. Mary, Lourdes and Saint Joseph’s versions of the booklet. Each version is also filled with heart healthy, waistline friendly recipes you’ll definitely want to try and coupons from the brands that are supporting HeadsUp on Heart Disease 2005.

Copies of the Lourdes and Saint Joseph's versions of the booklet will be available beginning in early January. To order a copy of the the Lourdes version send an e-mail to lhs@headsuponheartdisease.org. To order the Saint Joseph's version, send an e-mail to sj@headsuponheartdisease.org.

Please include your name and complete mailing address.

Offer good until April 30, 2005, or until supplies are exhausted. Booklet will be available beginning in mid-January 2005, and will be mailed weekly as requests are received.

Thanks for your interest in HeadsUp on Heart Disease®.

Program History

Awards

TV Shows

©Copyright 2004-2005 Melk Marketing Services, Inc.
HeadsUp on Heart Disease, including the up arrow design, is a registered trademark of Melk Marketing Services, Inc.
Website developed by Melk Marketing Services, Inc.